What we needed
The Live Sincerely Project is our "side project," dedicated to thinking about, discussing and doing those things which make this crazy, messy, awesome life worth living. We started it when our sister Vanessa was dying of breast cancer, and the community that was rallying around her asked for shirts.
We designed shirts that could spread a message without feeling too branded. Two color combos with unisex and v-neck shirts available in each meant that everyone could get a shirt that was comfortable and fit their style.