What Pink Ribbon Girls was looking for
Pink Ribbon Girls provides free services, education and support to people dealing with breast and reproductive cancers. They wanted a holiday card that they could send to their constituents that felt true to their vision and identity. It should be widely applicable, not specifically Christmas or faith-based.
Vanessa found the perfect art and modified it to incorporate the pink ribbon graphic of the group's name. She paired this with a fresh text treatment and carried this theme into the interior of the card as well. The final result is pleasant and thoughtful.