Website Content Strategy

Doing things on purpose every step of the way

Making intentional choices about the content on your website is worth the effort. Every website project needs content strategy — and we’ve got your back.

Our approach

Whether you’re starting with a blank slate or looking at an outdated, sprawling mess of an existing site, we can help you to clarify your objectives and to feel confident in crafting content that makes both you and your visitors happy.

Magnifying glass showing text on a screen

Content audit

If you have an existing site, we guide you through taking stock of what’s there, what to keep, and what’s missing.

Content strategy foundations

We workshop with you to create a strong, stress-free strategy that clarifies your goals and vision for your new site.

Site architecture

We help you set up your site’s content in a clear, organized structure, so your visitors can find what they are looking for easily.

Personal guidance

Our specific expertise and recommendations are tailored to your unique needs and goals — and we communicate it all in understandable, doable ways.

Crafting a strong foundation

Intentional choices and strategic planning allow us to tackle the rest of your website project with confidence, together, all on the same page. Your important work is in safe hands with us.

Collaborative

Blustery Day Design is with you every step of the way, sharing our knowledge and welcoming yours.

Empowering

We put the tools and know-how in your hands to make sure your site’s content stays on track for success.

Forward-thinking

Our clear process builds you a framework to grow with. You’ll feel prepared for any planned (and unplanned) growth and opportunities.

Authentically you

Instead of a one-size-fits-all strategy, we listen to exactly what you need and help you stand above the crowd.

Some of the great folks we’ve helped with website content strategy

Sisters of Providence of Saint Mary-of-the-Woods

Adorers of the Blood of Christ, United States Region

Religious of the Sacred Heart of Mary Eastern America

“Blustery Day Design helped us start with the big picture and think through the purpose and goals of every piece we built and populated. Together, we thought through what would be useful and manageable for us, and then they made it beautiful!”
Kim Westerman
Communications Director, Sisters of St. Joseph of Carondelet

“Blustery Day Design was a godsend. They were easy to work with, created a beautiful website, and helped us suss out all our content and strategy in a lasting way. Our new site is true to who we are and a beautiful representation of our organization.”
Molly McKinstry
Communications Associate, Adorers of the Blood of Christ, United States Region

“I wanted a website that would showcase my writing and publishing projects. I also wanted a streamlined platform that would aggregate my various activities into a cohesive identity. I couldn’t be more pleased as the site accomplishes all that I hoped it would, and more.”
Susan Snodgrass
Art critic, writer & editor

“If you choose to work with Blustery Day Design, you will not only be provided a beautiful and functional site to meet the needs of your organization, you will gain the confidence and skillset to maintain and grow your site in the future!”
Sara P. Marks
Executive Director, Franciscan Federation

“Blustery Day Design empowers their clients to be learners and doers in their own journey. I feel confident and excited for the future of our website as it continues to play a crucial role in the success of our organization.”
Cara McMahon
Executive Director, St. Joseph Educational Ministries